Borders Bankruptcy

The Borders bookstore chain, which has been under financial siege for a number of years, will throw in the towel next week and declare bankruptcy. The New York Times broke the story today.

There remains value in some Borders assets, notably its retail customer list and associated data. Some enterprise will want them to leverage those marketing opportunities. Perhaps a leaner Borders will emerge from bankruptcy protection. I doubt it, though, unless Borders has some sort of online business miracle up its sleeve. That prospect seems most unlikely.

It's done.